The success of a website can be solely determined by the quality of the design. The more appealing your design, layout and navigation, the more likely your visitors are to trust you, bookmark your site and return for more. On the other hand, if your web design skill are poor, they will leave the website without looking at a single piece of content! Follow this advice to make sure you start creating great websites.

Watch your use of color combinations when building your site. The text on your web pages, in particular, needs to be clear and easy to read on the colors you choose for your backgrounds. Dark text on light backgrounds are typically easier on the eyes than the other way around. If you need help determining weak points of your website, show your current version to a friend for feedback.

On the Internet, few things are more important to users than speed and efficiency, especially where page loading times are concerned. Visitors can quickly become impatient and leave your site if it loads too slowly. They will often move on to another site and usually never return to yours.

Ease of navigation is an important factor in how appealing visitors find your website. Ensure that links are easy discovered and displayed in a prominent location. Good menus make navigating your site much easier. Visitors will also be able to get around better if every sub-page has links back to your site’s primary pages.

Keep your website fresh and free of dated content. Failing to update your page with current information and upcoming events will cost you in terms of site visitors. The average online user values fresh content and attention to detail. Set yourself a schedule for reviewing your site and removing anything that is outdated.

Keep personal information handy in the event that it must be re-entered by a repeat visitor of your website. For instance, if someone fills out a form using personal information, he or she should have to enter that same information in again when he or she goes to fill out an additional form. Creating information that is “sticky” simplifies the entire process, and visitors are certain to appreciate all the time that they have saved.

Avoid pop-ups. Nothing is worse that going to a website and being bombarded with pop-up ads. The majority of people will leave a site if it contains pop-ups, even if these sites are very large ones. Just avoid these irritating ads, so your users will be happy. As well, if your web host makes it mandatory that you have pop-up advertising, look into a new host asap. It’s not worth the annoyance level they create.

How in depth you are when you design a website decides whether or not you are going to gain success from the website. Sound web design will definitely help grow your traffic volumes. On the other hand, a poorly designed website is unlikely to attract repeat visitors. Use the tips you’ve read here to create a site your customers will appreciate.